Strategic Replication: Introducing Innovative Ways to Finance Health through Social Franchising in Smart Capacitating Investment Models

Social franchising comes into focus as we progress through the complex stages of creating, testing and validating Smart Capacitating Investment (SCI) models. We are developing a comprehensive SCI package for a large-scale showcase. In a strategic move, we employ social franchising as the avenue for widespread replication to support financially our health promotion and disease prevention solutions.

Ensuring Long-lasting Impact: Validating SCI Models Across Diverse Regions

Commitment to the impact, value, and sustainability of the Invest4Health solution is paramount. We are diving into validating SCI models across diverse European regions for targeted health promotion and disease prevention interventions to witness a transformative approach to financing public health.

Maximising Impact: Deploying SCI Models through Social Franchising

Implementing social franchising can be challenging. It involves carefully navigating the relationships between regional organisations and their partners/franchisees. We have to handle everything from defining agreements and levels of control to sorting out financial matters and ensuring economic sustainability. Quality control for delivering SCI models is a key focus during the project’s implementation phase.

Within I4H, social franchising is vital to maximise impact. We package and present SCI models to selected stakeholders, ensuring partners/franchisees receive the necessary training and ongoing support to maintain standards. We work to make social franchising an efficient and flexible method for expanding our impact on health financing beyond the initial development phase.

Decoding Business Models for Social Franchising

Consortium partners are deeply engaged in discussions about the business models supporting social franchising. This involves thoroughly exploring the aspects inherent in the various testbed structures. The primary goal is identifying the success factors supporting social franchising to spread replication and scaling. This thorough exploration of each testbed yields valuable insights into the financing mechanisms for health interventions. It facilitates the systematic mapping of pivotal stakeholders essential for delivering the solution to the primary beneficiaries of the SCI models—the citizens.

As articulated by Alessandro Giudici, Associate Professor of Strategy, Head of the Strategy Group, and Director of the Executive MBA at Bayes Business School in London, UK (during his online participation in the I4H project meeting in Aachen this October), the process of replicating a solution across diverse contexts is inherently complex. The validation of SCI models for scalability necessitates a preliminary assessment of the solution’s replicability. Given the diverse needs, ensuring that the solution can genuinely adapt and spread across different situations is crucial.

Unified Empowerment: Facilitating Adoption of the SCI Package

A critical aspect of social franchising involves empowering stakeholders, exploring how tools and coaching can be offered, and addressing essential aspects of flexibility and differences. This approach will be carefully planned to make it easy for everyone to use and implement the SCI package. As the project moves forward, the knowledge we gather becomes a guiding force, helping us present the project’s outcomes consistently and effectively. As a strong foundation, it is helping us expand and use the SCI models and packages across Europe.

Image by Freepik

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